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The She Suite Summit

Giving leaders a purposeful experience for development, networking, and community

The Challenge:

How do you create more than an event but an experience dedicated to total transformation and community development of leaders at every level? The She-Suite Summit was designed to be a dedicated day of transformation with proven strategies, curated relationships, and content to advance career success and personal significance. It also would serve as the platform for the live launch of The Brand Leadership Institute.

Our Approach:

Design a mission-focused experience to support the advancement of women through success and significance in their career and personal lives. In the nation’s capital region, Velvet Suite hosts this annual day of development with powerful keynote speakers, transformative topics, breakout sessions, and an opportunity for peer-coaching as well as activation of practical tools to execute after the experience. We also provide a live kick-off experience for our Brand Leadership Institute cohorts. Members meet from across the country to jump-start the 24-week leadership experience.

The Results:

Our annual experience is a top rated experience by members and sponsors. Nearly 90% of our sponsors renew, and ninety-six percent of attendees would recommend that other leaders attend. We have built an ongoing She-Suite Community providing additional content, networking, and support beyond the day of the event.

“I was truly excited, yet, anxious about the agenda and content of the event because a day away from the office meant a long evening of reading and responding to missed emails. When I arrived at the event, the energy and smiles wiped away everything I worried about, and I quickly switched from “anxious” mode to “hungry” mode. ”Your Change Starts Now” truly lit a fire under me. I’ve been struggling with a professional and personal challenge for years, so this summit was quite timely. Since attending the summit, I have made changes in both areas of my life that literally have me floating on cloud nine. Melissa’s energy was infectious, and her team of panelists did a great job sharing insights and applicable stories to ensure I continue to make the necessary changes that have kept me hostage for so long!”

- Danika Miller, IBM